Born in Alexandria, Egypt and with a Bsc from The London School of Economics, Eliot founded the Red Bus Group in 1970 when he created the Hollywood Music Festival promoting such bands as Black Sabbath, Grateful Dead, Free, Traffic and Ginger Baker’s Airforce.

Leslie Grade joined the board soon after which lead to a close working relationship with all the Grade family and Pye Records/ATV. Red Bus has since been re-branded as Associated Music Ltd. Over the past 35 years Eliot has won several Ivor Novello awards, numerous gold discs, and gained a solid reputation in music publishing with a number of International hits from Mungo Jerry, Imagination, Shaggy, Kelly Marie, Destiny’s Child, Bananarama, Brian Johnson, and Mariah Carey to name just a few.

For 20 Years, the Red Bus Recording Studios, has provided facilities to record hits for a variety of internal acts including George Michael, Spandau Ballet, Boy George, Alison Moyet, Brian Wilson, Duran Duran and producers such as Martyn Ware, Steve Levene and Mike Hedges.

The last 10 years has seen the company develop a successful joint venture with Sony /ATV Music Publishing in order to continue to build on its chart success and the many film and TV soundtracks Associated Music has provided for such clients as Euston Films, Cosgrove Hall, HBO, S4C, BBC, Universal/MCA, Buena Vista, New Line, Moonstone and Columbia Pictures.

Diversifying Eliot created Sound and Vision Management Limited, one of the largest catalogues of masters available for licensing with thousands of important titles. Sound and Vision has a well established name and reputation providing masters to companies including Polygram, Virgin, Warner’s and Sony.

In 1990 he created OVC Media to develop video and TV production, and a video label. Eliot was responsible for the first independent production to be commissioned by the BBC for the 7 part series Barbara Woodhouse's World of Horses and Ponies and has had international success with working with the acclaimed Moscow City Ballet.

He has also worked as a consultant for other international companies on music based projects and for financial institutions investing in the entertainment industry.
In 2001 & 2002 he was a judge for The Miss World Competition.

SASEM has recognized his contribution to publishing by making him an honorary member and a documentary about Eliot’s success in the music industry was recently aired on Channel 4.

Eliot is often approached to act as consultant by a variety of Financial Institutions investing in the Entertainment business and international companies seeking to draw on his experience in the British and European markets.